Print Product Research

The messengers is a film that was released in 2007, which has a 15 classification and which is the same age that we were going to aim our film at. Also it is about a family that has moved to the farm and how the son experiences paranormal activity which i thought linked a bit to our storyline for this reason i thought it would be a good idea to see how this poster is effective and how it is set out.

Like other posters the title is placed below the image of presumably the main characters of the film. It is in quite a large font but not so much so that the audiences attention is not taken away from the main image. The colour of the title relates to the plot as the family has moved to a sunflower  farm but is quite ironic as the film is supposed to have a dark atmosphere so this creates a contrast. In our poster draft we have decided on the colour red as it is a colour that stands out from the background image, at first we had quite a pale red but this didn't show on the background so we changed to a darker red, this colour fits in and relates to the text in the trailer as it is more of a similar colour, i think it is important to create links between the trailer so that there is a consistency and so the audience becomes familiarised with the theme of the film. As in this poster the yellow colour is quite distinctive making it stand out from other horror films in a way. We need to create this with our poster, something needs to be different in order to make it obviously different from other similar themed films.
The haunted house in the background of this poster is a symbol for horror, and has been used in other posters i have seen, identifying that this is a horror. The characters are stood in the middle, like in our draft poster we have placed the main character in the centre as it emphasises their importance in the film.
The tagline is in the middle of the page as well which gives away the plot a bit more to interest the audience more if the image doesn't give enough away. I think we should have our tagline on the poster as it is a convention i have seen on others.